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Clean your hands for new ideas

Cleaning your hands can help your brain shake off old ideas and focus on new tasks or goals, according to scientists who have found that an antiseptic handwipe can help ‘reset’ your mind.

       Clean your hands for new ideas

Researchers at the University of Toronto in Canada found that the physicality of cleaning one’s hands acts to shift goal pursuit, making prior goals less important and subsequent goals more important.

“Handwipes are not just for germs anymore. Their uses may extend to more flexible thinking and reorienting one’s
priorities,” researchers said.

Clean your hands for new ideas

The four experiments each began by bringing participants’ attention to particular goals through word games or a short survey, a process called “priming.”

The participants were then asked to either merely evaluate or actually use a handwipe.Those who were asked to use the wipe became less likely to think of the previously primed goal, less likely to make behavioural choices consistent with it, and less likely to find it important.

Furthermore, their focus was more easily reoriented towards a subsequently primed goal.”

For people who were primed with a health goal, for example, using the handwipe reduced their subsequent tendency to behave in a healthy manner – they were more likely to choose a chocolate bar over a granola bar,” said Ping Dong, a PhD student at University of Toronto.

Clean your hands for new ideas

Previous work has already shown that physical cleansing reduces the impact of previous psychological experiences, such as guilt arising from immoral behaviour.

The current research unpacks the underlying mental process: cleansing embodies a psychological procedure of separation. Wiping away dirt serves as a physical proxy for mentally separating ideas that linger from previous experience, hence preparing a ‘clean slate’ for focusing on new ones.

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